Content management

The outdated term of managing web pages. Remember, content is a fancy, overused term for 'data', which means it encompasses everything (images, videos, documents, and even the business intelligence of your user experience). Content Management is merely the beginning. It is one finger on the hand. Centralpoint is the whole hand, how to manage all forms of content across all types of users, and how to harvest rich information as to what they did with it. 

You might be interested to know that there are over 1,277 'Content Management' vendors in the world. Each one of them claims to allow you to manage a record (of some kind) or collection of records on the internet. Only Centralpoint can give you the granularity you need to manage all of your users, down to the specific interests they have via MphC.


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