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Digital Asset Management (DAM)

The business management of digital assets, most often images, videos, digital files and their metadata. Many businesses have a standalone or home-grown DAM solution, inhibiting the efficiency of the data flow and thereby delaying processes, such as on-boarding new products into an e-commerce site. MDM lets you handle your digital assets more efficiently and connects it to other data. DAM can be a prebuilt function in some MDM solutions.


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